As a member of the alt-right, I've come to a simple realization: We HATE political correctness and the politics of identity. Many of us call each other nigger, faggot and other assorted monikers which could never be utilized in polite company. Casual racism permeates this board, and no doubt actual minorities take part in it.
But the alt right is more than just a movement against the political correctness and its desire to control public discourse and speech.
Its a movement for restoration of our sovereignty, and a movement to take back our institutions from a plutocratic political, financial and academic elite. A movement to restore a fundamental Western identity before all others; hence, our rejection of identity politics.
But in order for this movement to succeed, we must convince the normies, who are principally put off by allegations of racism leveled at us.